HOTEL FIGUEROA
OVERVIEW
Hotel Figueroa in Downtown Los Angeles partnered with Boost to modernize its digital footprint and attract new guests through AI-driven discovery. As consumer research moved beyond traditional search, our Answer Engine Optimization strategy positioned the hotel inside conversational AI results where booking intent is highest. Supported by advertising and marketing services, we converted visibility into measurable performance and sustained awareness.
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Our Results
AI Advertising
Boost launched targeted campaigns that placed Hotel Figueroa inside AI experiences, driving a 2.9% click-through rate and 9% revenue lift.
63% growth
Refined content and metadata increased visibility by 63% across ChatGPT, Gemini, and Perplexity.
Audience Expansion
Cross-platform social campaigns boosted reach and awareness by 47% across Meta and TikTok.
6% conversion
AI visibility combined with precision ad targeting produced a 6% increase in traffic and higher on-site conversions.
Media Recognition
Authority support secured mentions in hospitality and travel publications, reinforcing brand credibility.
AI Discoverability
Continuous optimization and monitoring maintained top-tier placement for Hotel Figueroa across AI discovery surfaces.
